How to crowdsource the biggest and best influencers in your area:
Have you ever heard of a “Go-Giver”?
The term is also the name of a book by Bob Burg and explains that a “Go-Giver” focuses on giving, putting others’ interests first and continually adding value to other people’s lives which ultimately leads to unexpected returns.
But, this age old principle is found in the Bible too. Jesus said, “Give, and it shall be given unto you; good measure, pressed down, and shaken together, and running over, shall men give into your bosom. For with the same measure that ye mete withal it shall be measured to you again.”
And the famous financial advisor, Dave Ramsy says, “Generosity is tied to winning. That’s true in your personal life, and it’s true in your business.”
So, the other morning I was wondering how I could find worthy business owners that I could bless with a gift of a free business promotion. It was my idea to reach out to business owners that are doing a good work, fighting the good fight, and helping others become more prosperous and free.
I asked myself, How do I find other fellow “Go-Givers” and positive influencers?
My idea came as a result of my desire to seed my new business network with the kind of people that I would personally like to collaborate with and serve with my own business promotional services.
It was a simple three step process that I came up with.
1. Find a worthy business owner.
2. Ask permission to promote them.
3. Promote them as a blessing for being a blessing.
What had sparked my idea to use the phrase, “Go-Giver”, was that it was mentioned in a sermon I heard last Sunday when I was visiting a church with a friend. The idea to create this promotion didn’t come from the sermon, but it did remind me of the phrase I had heard before.
So, the question was, How do I find these go-givers?
Then it came to me. I can run a paid ad campaign on social media, targeting people based on very specific psychographics and demographics. And this would allow me to crowdsource the answer to my question.
Then, I started developing a script for the ad. It went something like this;
[thrive_text_block color=”blue” headline=”Let’s Bless Our Biggest Go-Givers!”]
Have you ever heard of a “Go-Giver”?
We’re doing a special campaign to bless the biggest Go-giver business leaders you know with a free business promotion through our referral network.
Who do you know that goes out of their way to be a blessing to others?
Please nominate them by dropping their name below so they can be blessed for being a blessing with one of our business promotional campaigns as a gift of recognition.
You can nominate as many business leaders as you think deserve it. And, just for your kindness, we will also give you a Business Growth Cheat Sheet that outlines a great little program to boost almost any kind of enterprise. A link to get it will be messaged to you soon after you post a comment. [/thrive_text_block]
That is how I decided to create the “Bless the Go-Givers Campaign” and developed a way to crowdsource the discovery of people that could be great potential networking partners.